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Read or Download Communicating Health: A Culture-C
Read or Download Communicating Health: A Culture-C

Read online or Download Communicating Health: A Culture-Centered Perspective / Edition 1 (Full PDF ebook with essay, research paper)
by M. Dutta



Product Details

ISBN-13:
9780745634920
Publisher:
Please Select a Ser.
Edition description:
New Edition
Pages:
282
Sales rank:
167,999
Product dimensions:
6.50(w) x 9.60(h) x 1.10(d)

Overview

 

Communicating Health: A Culture-Centered Approach provides an overview of health communication, focusing especially on the role that culture plays in these contexts. The book assumes no previous knowledge of culture as a concept and introduces readers to key terms and ideas, addressing the ways in which culture shapes, constructs, transforms, and interacts with communication processes related to a variety of health experiences, interactions, and outcomes.

Mohan J. Dutta argues cogently that health communication scholars and practitioners would benefit from locating culture at the center of health communication processes, such that cultural participants feed directly into health communication theories through a process of dialogue and exchange. He shows how health has meanings that are locally situated and are thus dependent on the cultural contexts in which health communication takes place, illustrating this through rich and insightful examples of the experiences of health among community members across the world. This book, and the approach it advocates, thus foregrounds the voices of cultural members in their articulation of health problems facing communities.

Taken as a whole, Communicating Health provides a comprehensive and stimulating basis for integrating the culture-centered approach into the theorizing and practice of health communication in all areas. Each chapter ties in the discussion of culture to questions of marginalization and access to healthcare. It is the ideal basis for a course or seminar in the area and will be invaluable reading for students, researchers, and practitioners alike.



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